Last week, as Donald J. Trump endured one of the most tumultuous stretches of his presidential campaign, a few longtime allies in New York conservative circles met for dinner and a drink. As the evening progressed, the conversation turned to an inevitable topic: What would it take to give Mr. Trump his best shot at winning?
A few days later, one of the guests, Stephen K. Bannon, the executive chairman of Breitbart News, would become Mr. Trump’s campaign chief in a sudden shake-up. But it was a guest without a formal role in the campaign, a conservative philanthropist named Rebekah Mercer, who has now become one of its most potent forces.
Mr. Bannon’s ascension on Wednesday — urged on Mr. Trump by Ms. Mercer, among others — shows how a cadre of strategists, “super PACs” and political organizations quietly nurtured by her family have emerged to play a pivotal role in Mr. Trump’s presidential campaign.
Over more than half a decade, Ms. Mercer’s father, the New York investor Robert Mercer, has carved an idiosyncratic path through conservative politics, spending tens of millions of dollars to outflank his own party’s consultant class and unnerve its established powers. His fortune has financed think tanks and insurgent candidates, super PACs and media watchdogs, lobbying groups and grass-roots organizations.
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